Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
Why LeBron James Walked Away From a $10 Million Check. While Still in High School | Inc.com
How Nike Almost Missed Out on Signing LeBron James | Sole Collector
What if Nike or Adidas is willing to give me $20 million?": LeBron James explains why he turned down a hefty endorsement deal in high school - The SportsRush
LeBron James Coolly Turned Down A $90 Million Offer And $10 Million Check From Reebok Before He Got To The NBA - Fadeaway World
An 18-Year-Old LeBron James Rejected $10 Million--and It Was His Best Decision Ever | Inc.com
Reebok 10 Million LeBron James Nike Adidas Meeting Deal | Sole Collector
Why N.B.A. Stars Are Trading In Their Nikes - The New York Times
LeBron James & Adidas: The Unorthodox History - Boardroom
Nike-sponsored LeBron James and DeMar DeRozan taped over the Adidas logo on their Drew League jerseys
LeBron James, Would You Be A Good Player Or One Of The Greatest?": Maverick Carter Shared how Nike Landed The King, Despite Paying $28 Million Less Than Reebok - The SportsRush
LeBron James and the '$50 million' high school game | Yardbarker
3 Reasons a Broke LeBron James Turned Away His First Million Dollar Check | Inc.com
LeBron James & Adidas: The Unorthodox History - Boardroom
LeBron James Signs Unprecedented Lifetime Deal With Nike | Ad Age
LeBron James Hints at a Potential Nike Documentary on How He Secured the Deal
A Reebok Executive Offered A $10M Check To 18-Year Old LeBron James To Not Negotiate With Nike Or Adidas, He Rejected The Offer, And Today, LeBron Has A $1 Billion Lifetime Deal
LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies
The History of LeBron James Basketball Shoes | Finish Line
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
LeBron James turned down $10 million check when he was 18
LeBron James taped up Adidas logo during Drew League appearance
